Dear Sir or Madam,

The electronics manufacturing industry demands flexibility, miniaturization and new processes. Now in particular, as the first signs of a market recovery are appearing, the right course must be set for the future. Everybody is eager to find out what solution approaches the 1,150 companies that participate in productronica 2009 – from leading industry specialists to absolute newcomers – will have at the ready for these important requirements in key electronics manufacturing areas.

Be sure to visit productronica from 10 to 13 November 2009. You simply will not find as much electronics manufacturing information anywhere else.

We look forward to seeing you there!

Stefan Lotter
Deputy Exhibition Director productronica

News from the Trade Shows productronica Interview
Markets and Trends Technology
Product innovations People
Business Life

News from the Trade Shows

Online ticket registration for visitors to the productronica 2009
Register online now and save time with our new print@home ticket.
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Rising to the challenge with innovations
Flexibility, miniaturization and new processes, the electronics production industry is facing extreme competitive pressure. You can find a great deal of information on what exhibitors will showcase at the show in the Innovation Guide. 28 exhibitors present samples, projects and processes which go beyond the mere further development of a product or a process technology.
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Be perfectly prepared for productronica 2009
“my.productronica.com” is a free planner that you can use to ensure that you are perfectly prepared for your appointments at this year's fair – conveniently on your own PC. As you make your way through the exhibition, your personal list of the companies, meetings and lectures you wish to visit or attend will be at your fingertips – as a printout or on your PDA. You can call up a list of your appointments directly from the organizer and make sure you know the name of the appropriate contact.
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Who will be exhibiting in the focus areas
What exhibitors will present products and solutions in the focus areas of Photovoltaic Manufacturing, micronano production and Hybrid-component production? Our hall plans feature all of them.
Photovoltaic Manufacturing
Micronano production
Hybrid-component production


“munich electronics summit” – CEOs from all over the world meet at productronica
With the “munich electronics summit”, the first summit conference of international top level executive management in the electronics industry will be held 10 November 2009. Whatever you do, be sure not to miss the public podium discussion of leading industry representatives at the productronica Forum in Hall A1 (10 November 2009, 2 pm – 3.30 pm) on the topic: “Innovation strategies for companies in dealing with the global financial crisis”.
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VDMA sets up new Innovation Forum
The new Innovation Forum organized by the VDMA in Hall B3 demonstratively presents new product technologies, applications and solutions. All activities are listed under the Innovation Forum item in the schedule database.
Top tip: Self-Organising Production (SOPRO)
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The winners are ...  Award of the “MID-Industriepreis” and Global SMT Award
As in the Year 2007 the research group 3-D MID e.V. lends an industrial prize for MID parts or products (productronica hall B3.481/8 on Tuesday, 10 November.2009 at 4:00 pm). For the fifth year, the GLOBAL Technology Awards will recognize the very best new innovations in the printed circuit assembly and advanced packaging industries (productronica Forum hall A1 on Tuesday, 10 November 2009 at 6:00 pm)
MID-Industriepreis
Global SMT Award


Videos productronica 2009
Technologies, Products, Statements – Videos and live streams that pertain to productronica 2009 are available here. Interviews with leading executives were produced prior to the fair. Other reports will be posted online from November 10 – 13, 2009, when the solutions that will define electronics production in the future are introduced at productronica.
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productronica Podcasts
The productronica podcast is now starting! Our articles will feature exciting topics relating to electronics production: they will describe, for example, photovoltaics manufacturing, micronano production, energy efficiency in electronics production, and the intelligent factory which organizes itself. The series will kick off with the topic of organic electronics.
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productronica Interview


Top manager interviews
What is currently affecting the industry, what's necessary in times like these and what role productronica plays here as the world's leading trade fair – three managers from leading companies in the electronics production industry will be available to answer questions. Find out what new features and innovations you can also expect at productronica 2009.
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Markets and Trends


SEMI: Semiconductor Equipment increased considerably throughout the third quarter
Equipment bookings increased considerably throughout the third quarter as the semiconductor industry continued to improve overall. September 2009 is also the first time since May 2007 that year-over-year bookings have risen and is in-line with the gradually improving capital spending outlook for the remainder of this year and into next year.
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Technology


iwb / TU Munich (productronica Hall B3.161): Non-contact ultrasonic vacuum gripper for PCB assembly
The continuous miniaturization of electronic components makes it an increasingly more sensitive process. Read how a contact-less ultrasonic vacuum gripper helps to avoid damage to sensitive structures caused by mechanical forces.
Read more    


Fraunhofer ILT (productronica Hall B3.145): High speed laser soldering for flexible interconnection of self-bonding copper wires
Small and medium-size enterprises in particular occupy market segments for highly integrated electro-technology components with small and medium scale quantities. Read how a new automated laser soldering process also offers high potential for further miniaturization, in addition to a higher level of production flexibility.
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Product Innovations

Cyberoptics (Hall A2.417): Automated optical solder paste inspection for larger board
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Mydatat (Hall A3.339): A new generation of pick and place machines
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Production Solutions (Hall A3.270): RED-E-SET High-Density Unit in Europe-SMT
Production Solutions (Hall A3.270): RED-E-SET High-Density Unit in Europe-SMT
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Digitaltest (Hall A1.365): Smart solutions for global test and production challenges
Read more    

Lackwerke Peters (Hall B2.345): Lacquers for the process-safe and quick production of high-tech pcbs
Read more    

Rehm Thermal Systems (Hall A4.341): Vacuum condensation systems and live demonstration of Pyrolysis residue management technology
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People


SEMI Europe Standards Merit Award 2009 presented
The “SEMI Europe Standards Merit Award 2009” was presented by SEMI Europe PV Group at the EPIA/ SEMI PV Standards Technical Committee Meeting on 22nd September 2009 to the committed project team of the PV EIS Taskforce.
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Business Life

The 5 myths of key e-mail figures
The strength of online marketing is the measurement of success. Unfortunately, the systems often deliver different key figures. Either apples and oranges are compared or the value cannot be measured at all. Here are the most common sources of error.
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Implementing unpopular measures successfully – 5 rules
If you want to enforce unpopular measures, often referring to the legal situation can be counterproductive. Read how to achieve your objectives with a mixture of pressure and persuasion.
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Four strategies to prepare the workforces for an economic recovery
It is clear that employers can, and should, use the current pre-economic recovery state to prepare their workforces strategically for moving forward in a redefined, healthier economy. Read how employers should prepare their workforces for an economic recovery.
Read more    
 
      Issue No. 10/2009, 04.11.2009











Imprint
   www.productronica.com
Supplier:

Messe München GmbH
Messegelände, 81823 München
Tel.: +49(0)89/949 114 38

ISSN 1613-7310


Entry in the register:
Registration Court Munich HRB 6311
VAT ID no.: DE 129424028
Names of persons authorised to represent
the company: Manfred Wutzlhofer
(Chairman & CEO), Norbert H. Bargmann
(Managing Director), Klaus Dittrich
(Managing Director), Dr. Reinhard Pfeiffer
(Managing Director), Eugen Egetenmeir
(Deputy Managing Director)

Chairman of the Supervisory Board:
Martin Zeil
Bavarian State Minister for the Economy, Infrastructure, Transport and Technology



www.messe-muenchen.de
info@productronica.com